Our approach is simple… flip the traditional transformation model on its head with a low-overhead network driven business model allowing us to deliver senior CX leaders and specialists to work directly with you on this mission critical agenda, with smarter commercials.
What are the critical components of a sound data strategy? How do you build a single persistent profile of your customers? How do you engage with your customers in a personalised way across the entire customer journey? What data should you collect in future as well as source from external partners? How do you build & leverage a sustainable data asset that unlocks the full potential of customer data to drive marketing optimisation, media efficiency and data commercialisation opportunities?
We can assist you in designing programs that fuels your innovation pipeline through aligning startup collaborations, technology scouting and open innovation initiatives with current R&D, and NPD projects to accelerate CX transformation.
CX strategy & road-map
We can assist you to build out a strategy and business case for a new customer experience strategy or to review an existing one. This will typically include: design-thinking workshops, consumer research, stakeholder engagement, vendor assessment, business case development and marketing planning.
We can conduct a rapid diagnostic and bench-marking assessment to identify critical customer experience and operational gaps. Through refining value propositions and the customer offer collaboratively across c-suite functions we drive alignment, prioritisation and results.
We can support boards and leadership teams on customer engagement, personalisation, data, digital and loyalty strategies. With co-founders who are qualified company directors (GAICD) we are familiar with the environment a board operates in and am qualified to answer technical questions associated with good customer governance.